NYtimes published this article heading ‘In Developing Countries, Web Grows Without Profit’ couple of days back on internet, where the likes of Youtube & Veoh services talked about huge investments they had made for certain geographical location ( because people use their service more in those location) and then cribbing about how ‘tiny’ or no profits they are making from those locations.
This article made some rounds/buzz in the circle as people around suddenly thought they now know a proven way of not investing in/for these geographical location, or even throttling out users.
I wonder why would you not want your users to use your service?? After all users are using your services in legitimate legal way! They did not hacked away your bandwidth, but using the content you wanted your users to watch.
Issue here is with the business model you have chosen and NOT with user base of a specific geographic location. There can be nothing better if you have a shop and you have customers lined outside., but my friends You can’t sell same thing to everyone in same way. You should know how to monetize your content.
As Ram Charan points out in one of his videos, you would need to think like a shopkeeper around the corner.
Another example I want to quote is of Twitter. Very famous, useful ( atleast for some) millions of users, revnues??? They may have some money making plans..but? On other hand look at another service SMS Gup Shup which is famous, useful ( atleast for some), around 20 million users, and revenue=$150,000 USD and expecting break even in couple of months. Importantly, GupShup is on the way to make profits by ‘selling’ to people in the same geographies.
